Yes, this is a thing in KFC Hong Kong. (…So people are supposed to lick their fingers in public?)
The edible finger polish comes in two flavors: Original and Hot and Spicy. Only one will be mass-produced based on the responses on their Facebook page. If you want your fingers to taste like chicken, you can vote here.
“It tastes like chicken,” Anna Mugglestone, Marketing and Communications Director for Ogilvy and Mather Group, said. Why? As a way “to remind the younger generation” of “the great taste and good times the brand stands for,” she said. Oglivy & Mather collaborated with “McCormick for this, the spice company that provides KFC’s secret Original Recipe.
And for your most important question: how do you taste the edible nail polish? Oglivy and Mather instructs to simply apply and dry like regular nail polish, then lick. Okay.
Are you disturbed or do you think licking your fingers in public would be fun? Check out this music video for the campaign, too:
Finger lickin’ good or gross? You decide.