What happens when more than 50 of the country’s most influential CEOs, CFOs, COOs, business owners, and executives come together in one room? At the first-ever Culture Blueprint Culture Conference, the answer was clear: a new wave of leaders committed to redefining what organizational culture means in today’s fast-changing business world.
Held at Hilton Manila, the conference was a one-day gathering of visionaries determined to unlock culture as the most powerful lever for business transformation. Produced by TrainingPH, a leading Organizational Development and Business Management Consulting Company, and co-presented by NextClass, an online learning platform, the event combined keynote insights, real-life stories, and practical strategies designed to help leaders build workplaces where people and performance thrive.

The event was made possible through the support of Answerkey, the primary sponsor. With more than 50 years of history, Answerkey has evolved from a traditional accounting firm into a dynamic, agile workplace that attracts and nurtures a new generation of accountants. Supporting sponsors included Alveo (an AyalaLand company), Green Circle Realty, Yoli Philippines, Perks Mania, corporategifts.com.ph, Outsoar PH, Solid Business Machines, Titans Digital Studio, PMCM Events Management, and 1013 Konstrak Inc.
The day’s highlights included:
Eco Castro, Co-founder and President of TrainingPH and author of Building #BetterTeams, setting the stage with a powerful keynote on how culture is formed, strengthened, and sustained.
JG Garcia of PJ Lhuillier sharing how continuous improvement becomes ingrained when culture drives it.

Tet Canlas, Answerkey’s President and CEO, narrating the company’s inspiring transformation into an agile workplace for the next generation.
Marita Evaristo, Country HR Manager of Brenntag, unpacking how global culture can be localized to resonate with Filipino employees.
Candy Granados, Co-Founder and CLO of NextClass, closing the conference with insights into how communication—both formal and informal—shapes culture from the ground up.
What set the conference apart was not only the exchange of ideas but the energy in the room. Attendees lingered long after the sessions ended, engaging in consultations with speakers and networking with fellow leaders. The conversations reflected a shared belief that culture is no longer “soft stuff”—it is the foundation of sustainable success.
The inaugural Culture Blueprint Culture Conference has proven to be more than just an event; it is the start of a movement. By bringing together leaders committed to building better teams and stronger organizations, the conference has set the stage for a culture-driven future in Philippine business.
