Comedian and It’s Showtime host Vice Ganda just added another iconic title to her resume! Moving beyond her legendary status as the “Unkabogable Superstar,” she’s now effectively becoming the “Queen of All Networks” after signing a landmark partnership contract with media giant MediaQuest Holdings at the Meralco Center in Pasig City.
Photo: Vice Ganda/Facebook
Fueled by a shared passion to bring traditional television back to its glory days, the epic collaboration—dubbed “VG X MQ”—aims to create fresh, exciting content anchored on the massive influence of the Kapamilya star, distributing it across MediaQuest’s wide range of platforms.
But don’t worry, Kapamilya fans—she isn’t going anywhere. Despite signing a creative contract with another media powerhouse, Vice Ganda remains loyal to ABS-CBN, having renewed her contract with her home network just five days before the MediaQuest signing.
Photo: Vice Ganda/Facebook
“Pinayagan naman nila ako dahil nauunawaan nila ang layunin namin sa partnership na ito, and that is to further strengthen TV and offer more content for audiences. Given that ABS-CBN shares the same vision, we want to continue giving life to TV,” the host shared.
Thanks to this groundbreaking collaboration, Vice Ganda’s reach has truly transcended network borders. She officially expands her horizons with MediaQuest while staying true to her Kapamilya roots, all while her flagship show, It’s Showtime, continues to air on GMA Network.
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All of this became possible when ABS-CBN transformed into a modern content creation studio—focusing on backend production while partnering with various networks to air its shows—after its 2020 franchise denial stripped direct access to free TV.
This structural shift means talent exclusivity is practically a thing of the past. Kapamilya stars now have the ultimate freedom to collaborate across different channels, officially marking a new era that effectively ends the long-standing Philippine network wars.
ALSO READ: Vice Ganda, Vic Sotto to Join Forces for The Greatest Showdown
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