LOOK: Vanessa Hudgens Just Launched a Skincare Brand!

The “High School Musical” star just launched her own skincare brand!

Together with her good friend, American singer Madison Beer, Vanessa unveiled Know Beauty this week with a mission to help provide “a smarter way for people to know their skin.”

vanessa hudgens

“Vanessa and Madison grew up in the public eye, facing unrealistic beauty standards. Both founders have different skincare journeys, but they share one common goal: skincare shouldn’t be trial and error. It should be based on what’s right for you (and not what works for someone else),” the company shared on its website.

Know Beauty is grounded on DNA personalization in which they encourage buyers to first order a cheek swab DNA kit and send it back for analysis and then complete a quick diagnostic quiz regarding your lifestyle and other factors that have an impact on your skin health. From there, the company suggests the right beauty regimen for you using their products.

Vanessa and Madison’s own results are available for viewing on the company website which lists the percentages of their skin sensitivity, sun protection, level of exercise they get, how often they hydrate, etc.

 

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A post shared by KNOW Beauty (@weareknowbeauty)

Of course, people don’t need the DNA kit to try out their products. Know Beauty’s skincare line currently features the following: facial cleansers, moisturizers, night creams and serums, face masks, a hydrating lip mask, and eye creams. All of these cost between US$ 20 to US$ 30 (approximately PHP 977 to PHP 1,465). It’s only available to order online.

(ALSO READ: Seek Space: Level Up Your Skincare Routine This Summer)

What are your thoughts on this release? Let us know in the comments!


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