Kris Jenner will now be making money on “You’re doing amazing sweetie” after she filed a trademark on the iconic catchphrase. According to a report from TMZ, the momager is looking to “slap the catchphrase on a slew of products, ranging from cosmetics and clothing to baby supplies and home goods.”
The line has gained popularity after it was aired on Keeping Up With the Kardashians back in 2007 when she was cheering on her daughter Kim while doing a nude photoshoot. The iconic catchphrase has then been used for memes.
Jenner has also appeared in different music videos as herself playing this “role.” In 2018, she made a cameo in Ariana Grande’s Thank U, Next music video during its Jingle Bell Rock scene (a nod from the movie Mean Girls.) Recently, “You’re doing amazing sweetie” made its return in Megan Thee Stallion and Cardi B’s WAP music video.
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