Bonifacio Global City has launched an Instagram reel contest for BGCitizens to share “those great moments of joy, inspiration, passion, and awe” with social media and like-minded folks.
Participating BGCitizens, or anyone partaking of BGC activities, must create and post a 30-second to one-minute Instagram video depicting the rediscovery of joy in the new normal through one of three categories: Arts & Lifestyle, Business, or Fashion. Examples of the categories cited are posts by: Mike & Nelly of Making It Happen Vlog, showing their stroll around the city to admire the murals in BGC; businesswoman and lawyer Annette Gozon-Valdes, exhibiting her work-life balance and the dining pleasures of BGC; and fashion designer Camille Co-Koro, who went on a shopping spree at Zara in One Bonifacio High Street Mall.
The entries must use the hashtag #BGCitizenReels in their caption. Deadline for submission of entries is October 15, 2022. Reels must be original and have never been previously posted.
Two winners will be chosen and announced through social media. Prizes include a Nespresso Machine and P20,000 worth of Uniqlo gift certificates.
Sean Luarca, BGC Head of Marketing and Community Relations, said that BGCitizens in post-pandemic recovery are showing that same spirited passion in doing things that bring out the best in them and in people with whom they work, dine and play. “We are excited to see them unlock their creative bent in sharing those great moments of joy, inspiration, passion, and awe via Instagram reels.”
Follow the official BGC Instagram account @bonifacioglobalcity