This Homegrown Face and Body Care Brand Provides Easy Skincare Routine for All Skin Types

There’s a special kind of glow that radiates from being healthy inside and out. When your skin is healthy and glowing, it can also give you a boost that lets you live out proudly with more confidence.

Primo Skin Hydro Glow Products

Photo: Primo Skin

Primo Skin is an all-new homegrown face and body care brand from Cebu that’s committed to helping you look and feel your best with a natural glow. 

According to Primo Skin co-founder Phoebe Fernandez – Varquez, the brand aims to redefine how Filipinos approach skincare by creating an effective skincare regimen that’s simple yet effective in promoting a radiant and healthy complexion.

At its Fabulous Pink World launch event held last July 7, Primo Skin introduced its Hydro Glow line, a collection of body and face care products formulated to brighten skin with two core active ingredients: hyaluronic acid and niacinamide. 

“Hyaluronic acid and niacinamide work wonders together, complementing each other’s moisturizing properties,” Fernandez – Varquez shares. 

Primo Skin

L–R: Jaime C. Fernandez Jr., Co-founder, Head of Operations; Phoebe Fernandez-Varquez, Co-founder, Head of Marketing; Chad Paolo Y. Varquez, Co-founder, Head of Business Development; Dr. Roberto G. Lim, President; Ma. Editha C. Animas, Vice President; Dr. Rosemarylin Lim-Or, Co-founder, Head of Regulatory Affairs; Stephanie C. Animas, Distributions Head for Mindanao

“Niacinamide promotes collagen formation, reducing the appearance of fine lines and wrinkles, while hyaluronic acid enhances suppleness. This dynamic duo delivers optimal hydration for a brighter complexion.”

Guests of the launch event received access to the Hydro Glow line and tried the products out for themselves, as Primo Skin created an ultra-relaxing spa-treatment experience.

Show How #Skinfident You Are with the Primo Skin Hydro Glow Line

Suitable for all skin types, the Hydro Glow line offers a simple yet effective 4-step skincare routine packed with benefits for the skin with every use.

Step 1: Hydro Glow Facial Wash (Php 280 / 100ml)

Infused with niacinamide, the Hydro Glow Facial Wash evens out skin tone, smoothens texture, and controls oil and acne, revealing a radiant complexion.

Step 2: Hydro Glow Toner (Php 310 / 120ml)

Enhance your skin’s water retention capacity with the Hydro Glow Toner. Fortified with Vitamin B3, it strengthens the skin barrier, minimizes pores and fine lines, and lightens dark spots, leaving you with smoother, tighter skin.

Step 3: Hydro Glow Moisturizer (Php 430 / 50ml)

Fight premature aging with the powerful Hydro Glow Moisturizer, your defense against fine lines and wrinkles, keeping your skin youthful and radiant.

Step 4: Hydro Glow Facial Sunscreen (Php 445 / 50g)

Shield your skin from harmful UV rays while maintaining hydration and smoothness with Primo Skin’s Hydro Glow Facial Sunscreen. With SPF50 PA++++, it reduces the risk of skin cancer and protects against UVA and UVB damage.

The Hydro Glow collection also features bath and body products:

The Hydro Glow Body Lotion (Php 395 / 300ml) promotes healthier, supple skin with long-lasting moisture and increased collagen production. 

While the Hydro Glow Body Soap (Php 95 / 135g) is enriched with coconut oil and lauric acid, this soap helps keep the skin firm and healthy while retaining essential moisture. Its acne-fighting and anti-bacterial properties make it a valuable addition to the skincare routine.

Primo Skin Body Soap

Photo: Primo Skin

“Skin brightening is the key to restoring your natural glow and revitalizing your skin,” Fernandez – Varquez explains. “The Hydro Glow line eliminates dull and dead skin cells, revealing a brighter complexion that lets you be #PrimoSkinfident with healthy, glowing skin that’s worth showing off.”

The Hydro Glow Line by Primo Skin is available in over 170 stores nationwide, including Robinsons Supermarket, The Marketplace, Shopwise, Metro Supermarket, and All-Day Supermarket branches in Metro Manila, Cebu, Davao, and General Santos, and online through the brand’s official stores on  Shopee and Lazada

Stay up to date with all the latest news from Primo Skin by following their social media accounts on Facebook and Instagram.