bebe Philippines launches California Sentiment collection

When in Manila, ladies who get ready for a night on the town and party until 5 the next morning wear bebe.

Founded by Manny Mashouf, bebe is known for its beautiful iconic dresses that hug the body in all the right places. From bright prints and colors to flattering dresses and tops, the brand’s signature look is clearly saying hip, sophisticated and body-conscious fashion.

Rightfully so, the bebe brand is for women who choose to be defined by their assertive, sexy and stylish attitude. These women choose to be confident and cutting edge, exactly what the modern Filipina (hey, it’s the 21st Century!) embodies along with a reasonable amount of sophistication and knowledgeable fashion choices.

bebe Philippines store front

     bebe Philippines Shangri-la Plaza      

And lo and behold, thanks to the RSH Group, the first ever bebe store is now here in Manila! The brand has also just launched its pre-fall collection for the year at Shangri-la Plaza Mall, making the much-awaited pre-fall line “California Sentiments” a big hit among Filipina fans! Sel Gevara was the gorgeous host at the event, and the equally stunning DJ Jess Milner created a distinct atmosphere with her beautiful mix of tunes. 

bebe Philippines fashion show

bebe vp rich pierson

Rich Person, bebe’s VP for international and Global Licensing was also in attendance.

‘s pre-fall collection for this year is called “California Sentiment”, having been inspired by the sexy confidence of the modern woman. As the epitome of sensual living and sophisticated lifestyle, the clothes still maintain the signature bebe style, and yet come with hints of the classic ‘70s Americana and the iconic Route 66 road-trip-type vibe. 

bebe’s “California Sentiment” collection is composed of carefully detailed, well-crafted pieces for every day and every night. The collection stays true to the brand’s sophisticated and sexy style, but includes beautiful elements such as lace-up details, studs and more. The pieces showcase the earthy, transitional summer-to-fall palette of deep red, gold and warm neutrals, all playfully enhancing the idea of the distinct, sensual, Southern California woman.

Just check out just some of the notable pieces seen during the fashion show at Shangri-la Mall below:

bebe fashion show dress

bebe fashion show

Eager to see the other pieces from bebe Philippines‘ pre-fall collection? Hit the next page!


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