Author: True Logic

Online reviews are an effective word-of-mouth marketing strategy in the digital age, providing outside perspectives on products and services. Spiegel’s research came from a study that found that 95% of consumers read online reviews before …

In today’s fast-paced world, understanding consumer behavior and trends is critical to staying ahead in the game. With billions of searches conducted worldwide, the internet provides a treasure trove of valuable insights into what drives …

Facebook Messenger Ads are a powerful marketing tool that can help you reach potential customers and drive sales. These ads can appear as a sponsored message, an image or video, or a carousel of multiple …

Paid search advertising, also known as Pay-Per-Click (PPC) advertising, can be valuable for driving traffic to your website and generating leads. However, optimizing PPC campaigns can be tricky and if not executed properly, it can …

Social media marketing has become essential to any business’s digital marketing strategy. With over 3.6 billion active users on social media platforms, ongoing growth of social media platforms and the increasing amount of time people …

As a business owner, you may be aware of the basic functions of your website, such as displaying products and services, providing contact information, and allowing customers to make purchases. However, there are many additional …

You’re considering DIY SEO at this point, or perhaps you hired an SEO company or expert to handle SEO for your business. Your traffic, leads, and revenues have stayed the same in the past three …

You’ll often be told that the golden rule in digital marketing is to solidify your SEO strategy. While it’s true that the importance of good SEO should never be underestimated, excessive focus on SEO might …

PPC, or pay-per-click, can increase brand awareness while generating an average ROI of 200%. Let that sink in for a moment. This digital marketing approach relies on a targeted strategy as it enables you to …

In the digital marketing world, change is always constant. So, it’s no surprise that 2023 is shaping up to be a year of big changes. Do you want to know which digital marketing trends will …