A mural that you can sniff? Yes, that’s possible.
AXE, the brand synonymous with cool and captivating fragrances, is revolutionizing how we experience scent with the launch of its two sweetest variants to date: Black Vanilla and Cherry Spritz. But they didn’t stop at just new fragrances; AXE is taking its mission to be a leader in the fragrance game to a whole new level by introducing the Philippines’ first-ever scented murals.
Imagine walking through the city and not just seeing art, but smelling it too! These innovative murals, located at the Salcedo Underpass and Dela Rosa Walkway, offer a truly immersive experience that goes beyond just sight. They’re designed to transport you into the world of AXE’s newest fragrances, making you feel as good as you smell. Get ready for compliments like “Bango mo, bro!” or “Amoy jowa material ka, pre!” that are practically waiting to happen with just one whiff.
These scented masterpieces are more than just advertisements; they’re a tangible expression of AXE’s dedication to pushing the boundaries of both advertising and personal style. Crafted to evoke confidence and appeal to the modern man, the murals serve as a bold statement that fragrance is about more than just personal scent—it’s about how your environment can elevate your perception and confidence.
Next time you’re near the Salcedo Underpass or Dela Rosa Walkway, let the alluring scent trails of Cherry Spritz and Black Vanilla entice you to pause and indulge. It’s a sensory reminder that art and aroma can powerfully intertwine.
Experience the world where art meets aroma today! The AXE Scented Murals, skillfully designed and painted by Jappy Agoncillo, are waiting to immerse you in a truly unique sensory journey.
