CATWALK PHILIPPINES, the country’s premier modeling competition, is back for its 4th edition.
Poised to be the biggest and most successful iteration yet, the 2025 edition is produced by FirstSun Production with Michaela as its major presenter. FirstSun Production is a full-service media production agency providing innovative solutions for brand campaigns, business growth, digital marketing, corporate branding, and events.
Catwalk Philippines was founded by the Designers Circle Philippines (DCP) with the vision and mission to create, hone, train, and launch the careers of professional male and female supermodels in fashion, pageantry, and media. The first three editions were held in 2018, 2019, and 2022.
“We want CATWALK PHILIPPINES to become the most credible and influential modeling competition,” said DCP Founding Chairman and Overall Chair Johnny Abad. “The Designers Circle Philippines is committed to making it the most dynamic venue for Filipino fashion creativity and excellence.”
This 2025, Catwalk Philippines is one of many projects under DCP’s new administration, led by its newly elected officers and appointed committee chairs: President Rafael Gonzalez, VP for Internal Affairs Edwin Uy, VP for External Affairs Laura Santos, and Creatives & Communications Head Alfonso Emmanuel.
DCP partnered with FirstSun Production, headed by Artistic Director Rodel De Jesus Mercado, to bring this year’s competition to life.
“I believe in the objective and vision of Designers Circle Philippines,” said Mercado. “With more than two decades of experience in events and theater, I want to elevate the standard and maintain the integrity of modeling and pageantry in the country.”
The 2025 theme, “Redux: Vintage Reimagined,” takes inspiration from the 1920s, 1930s, and 1940s. Candidates will don creations influenced by the Gatsby-flapper era, Art Deco, and Old Hollywood aesthetics. These eras will shine through runway segments including resort wear, streetwear, luxe wear, and haute couture.
Participating designers include: Bepz Torres, Jasper Adorador, Darlene Acuna, Alistair Balane, Ganda Anore, Sony Boy Mindo (Swimwear), Joy Aguilar Aaliwin, Cliff D, Santa Emmanuelle, Maila Alog, Geoffrey Guinto, Joemel Calma, Jehrick Dela Roca, Niño Ramirez, Mikaelah Mikhai, and student designers from Fashion Institute of the Philippines – Sta. Rosa Laguna, led by Marjorie Lee-Gumabay and Bernard Escalona.
Event partners include:
Coro Hotel (Venue), MUD Studio (Makeup), Just Nifty (Videography), Neitiviti Studios (Livestream), Prima.One Modelo (Shoes), Sony Boy Mindo Creation (Swimwear), Heseneya Aesthetic (Skin Care), KFC, Ate Rica’s Bacsilog, Founders Donut, Mogu-Mogu (Food & Beverage), Prowess Supremacy Production Inc., Gold’s Gym, Studio 56, and Landco Pacific (Go-See Venue).
The Grand Catwalk happens on June 14, Saturday at the new Intramuros Convention Center. From 15 male and 19 female candidates, the Top 7 from each group will be chosen for the final runway showdown.
Only 1 male and 1 female winner will be crowned Catwalk Philippines 2025 Grand Winners, each receiving ₱50,000 cash prize and modeling contracts with DCP and Ignis Novus Artist Management (FirstSun Production’s artist management arm).
