#SaveSexy LaBoracay Race 2016: Campaigning for HIV Awareness

One of the best ways to enjoy Labor Day weekend is to head to Boracay Island, spend hours lounging at the beach, go to the coolest parties, meet new people and help others have a sexy and safe vacation at the famous white sand island.

The #SaveSexy Laboracay Race is The Red Whistle’s summer campaign during the Labor Day weekend at Boracay. Now on its third season, #SaveSexy, aims to provide information on HIV in a sex-positive, fun and non-judgmental way to the young tourists in the island.

#SaveSexy LaBoracay Race 2016: Campaigning for HIV Awareness The Red Whistle Niccolo Cosme

From April 28-30 volunteers of #SaveSexy will be deployed to Stations 1, 2, and 3 where they will engage with young tourists in a gamified and informative HIV education drive. There will be three teams and the team, which gets the most points from different challenges both online and at the beach during the 3-day race wins. Prizes include awesome pieces from top designers Francis Libiran, Nat Manilag, John Herrera, Mark Bumgarner, Michael Cinco, Jail Jeans by Chris Jasler and more.

On April 30th as the culminating activity of the race, about 1,000 youths who had been educated on HIV by the volunteers will join the 1,000 people march, chanting their way from Station 2 to Station 1 with their red #SaveSexy tank tops.

The race is co-organized by YPEER Pilipinas Youth Peer Education Network and is supported by SHIP Foundation and Loveyourself. #SaveSexy is also made possible by 2GO Travel, Premiere Condoms, ZALORA, Philippine Red Cross Boracay, Beyond Yoga, Marie France, Box and Ladders, The Standard, Wheninmanila.com, Vita Coco and BLKSMTH. Jungle Circuit Party will host the group’s after-parties with Manila’s hottest DJ’s from April 28 to May 1st.

#SaveSexy LaBoracay Race 2016: Campaigning for HIV Awareness The Red Whistle Niccolo Cosme

The #SaveSexy Laboracay Race precedes this year’s National HIV Testing Week, happening on May 11-15, and the International AIDS Candlelight Memorial, on May 14.

According to the United Nations, the Philippines have “the most explosive HIV epidemic in the world”. Most of the people who are becoming infected with HIV belong to the 18-30 age bracket. A concerted effort by government, youth groups, and other stakeholders is urgently needed to curb the epidemic.

Manhunt International Philippines 2015 Don Mcgyver Cochico and Misters 2015 first runner up AR dela Serna ambassadors of the #SaveSexy campaign, explains that “The #SaveSexy campaign encourages sex-positive conversations among young people. It’s important for the youth to be able to access information on sexual health and HIV, and to know where and how to get an HIV test.” Model Katarina Rodriguez, The Red Whistle Youth Ambassador adds, “Using social media and partnership with various brands, celebrities, organizations and youth groups is integral in raising awareness on HIV as it widens visibility of the campaign and helps normalize conversation on sexual health.”

#SaveSexy LaBoracay Race 2016: Campaigning for HIV Awareness The Red Whistle Niccolo Cosme

About The Red Whistle:

A pioneering HIV advocacy group, The Red Whistle was established in 2011 as a response to the alarming rise of HIV cases in the Philippines. Since then, it has become a collaborative platform for artists, individuals, and groups to come together and raise HIV and AIDS awareness in the country. We are also a crucial agent and partner for brands to support the HIV and AIDS advocacy here in the Philippines.