Shoes are fingerprints. A pair is uniquely crafted with distinct DNA Designery. Each ridge marks lasting trails.
Likewise, Trase is a whorl-bowl of jam. Neapolitans define it as “to enter a place.” Latvians describe it as a “route or a track.” Haitian Creoles define it as “to draw.” Together, these definitions tell us that DC Trase Shoes are an art pair that transcend you to the thrill-packed skating arena.
From the rest of Asia, a pool of 276 creative Filipino submissions were generated. Ten finalists. Team Manila Creative Director and Owner Jowee Alviar, TBWA/SMP Tequilla’s Marci Reyes, DC Rider and Architecture Student Lornel Bihasa were the judges to the artistry that was about to unfold.
Ever wondered what minutiae, distinguishing ridges can top the game? DC Shoes Brand Executive Vianca Tan shared that the design must hail a skating statement. Your entry must definitely be you. Make it human. Bring it to life. Above all, it should be feasible to be a footwear pattern.
Here are some of the finalists:
Shoes Caught in Motion Award — The more you look at it, the more it changes. This design has a life on its own.
Three Stars and a Sun Award — Contrast to its name, this shameless red number is a head-turner. It’s totally native boho chic!
No Pun Intended Award – This is the most abstract among the designs. Fill in your thoughts.
Poke Me Not Award — For your eyes only, this design humanized shoes.
Gnarliest Badass Award — This detail delirium flaunts a crystalline geometric bird with no bars held.