Good news: global mobile payment provider Apple Pay is set to enter the Philippine market in the second half of the year.

Photo: Apple/Website
Fintech Alliance PH chairman Lito Villanueva told the media that Apple Pay’s rollout—originally slated for the first quarter—was moved to the third quarter to ensure a smoother and more coordinated launch of the service.
“They need to ensure that key players are on board and fully ready,” Villanueva told reporters.
In November 2025, it was announced that Apple Pay would make its highly anticipated debut following the launch of competitor Google Pay. Both Apple Pay and Google Pay are registered as technology service providers in the country.
For those unfamiliar, Apple Pay is a secure digital wallet that allows users to make contactless payments in stores, within apps, and online using Apple devices. Transactions are protected by advanced security features such as Face ID and Touch ID.
Apple Pay, which can be set up in seconds, allows you to conveniently load your cards or check out your essentials from your online shopping carts! It also enables users to pay in full, over time, or earn rewards through Apple Pay.
It is a safe, secure, and private payment method supported on iPhone, Apple Watch, iPad, and Mac.
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