There is no stopping BLACKPINK fans as they bag a record of 15M views for the PUBG virtual concert.
With the partnership of BLACKPINK and PUBG Mobile, fans tuned in for the group’s virtual concert. The concert got a total of 15.7 views during the two weekends. The virtual performance featured BLACKPINK’s new special track ‘Ready For Love’. The 9-minute show was watched by audiences all over the world. Promotion for the concert took over iconic global locations including the famous Times Square in New York.
The BLACKPINK X PUBG MOBILE special track ‘Ready For Love’ music video was released as part of the partnership and has now been watched over 146 million times since its launch. The video marks the first time BLACKPINK has appeared in avatar form for a music video and the first time PUBG MOBILE has collaborated with artists on a music video featuring virtual images.
Vincent Wang, Head of PUBG MOBILE Publishing at Tencent Games said, “We want to thank all of our players and BLINKs alike for their support in making this PUBG MOBILE’s biggest partnership yet. It’s been such an honor bringing the incredible music of BLACKPINK into PUBG MOBILE. PUBG MOBILE always wants to present its players with new cutting-edge experiences and to be at the forefront of popular culture.
