NCTzens and K-Pop fans alike have a lot to be thrilled about as 0917 Lifestyle, in collaboration with SM Entertainment (SME), just launched exclusive NCT merchandise celebrating the release of NCT’s “Universe” comeback album.
NCT, an acronym for Neo Culture Technology, is a popular 23-member South Korean boy band formed by SME that debuted in January 2016. The group, which won its very first Asia Artist Awards Grand Daesang in 2020, has three full-length albums to its name: Empathy (2018), Resonance (2020), and Universe (2021).
Universe is a 13-track album featuring catchy singles Universe (Let’s Play Ball) and Beautiful. “Coming from the success of our EXO collaboration, as promised, we are thrilled to present our latest collection featuring NCT. NCTzens can expect exciting merchandise highlighting layouts from the group’s album, NCT 2021 Universe. Watch out, K-pop fans, because this will not be the last,” promises Beng Ochoa, 0917 Lifestyle Head.
0917 Lifestyle is Globe’s progressive urban brand for apparel, gadgets, and accessories. Aside from the partnership with SME, it has previously collaborated with other fandom-driven brands like Disney, Marvel, and MTV.
The 0917 NCT Collection features NCT shirts, jackets, hoodies, and other accessories that come in an envelope sleeve packaging. An exclusive random 1 of 21 unreleased digitally signed NCT Universe photocards are included for every purchase of any shirt, jacket, and/or hoodie.
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