If you love traveling to Japan, South Korea, and Taiwan, then you’ve probably heard of stamp hunting at different cultural and popular landmarks. These charming, location-specific stamps are a simple yet meaningful way to mark your memories and create your own keepsake of the trip. If you’re still on the lookout for stamps, there’s no need to board a plane—you can start your own collection right here at Fully Booked stores.
Photo: Fully Booked
Aside from coming away from your visit to Fully Booked with a new title under your arm, you can now mark your bookstore check-ins with specially designed, one-of-a-kind stamps.
Ink Trail is a stamp-collecting adventure that turns your trips to the bookstore into a keepsake. Selected Fully Booked stores carry a unique stamp, thoughtfully designed to represent their location or symbolize our collective love of the written word. Bookworms can head to the stamp station—usually found near the cashier—and press the design onto their Fully Booked journal, or any notebook or Ink Trail card.
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The stamps were created in collaboration with Common Room, the beloved arts-and-crafts store founded by Roma Agsunod and Maan Agsalud. Each illustration follows the adventures of a charming cat-and-dog duo, with details inspired by local culture. In the SM City Zamboanga branch, the stamp design features the cat and dog taking in the sights and smells of the City of Flowers, while in La Union, the pair soaks up laid-back beach vibes.
The Ink Trail was launched in April 2025 in time for World Book Day, with 12 stamps across 12 branches initially. Due to persistent requests from bookworms, Fully Booked has expanded the Ink Trail initiative to 18 branches. This is absolutely free and requires no purchase—just drop by and stamp your way along the Ink Trail at Fully Booked.
Here’s the complete list of participating branches and their corresponding designs:
- UP Town Center — Cat lying in a book stack stamp
- Bonifacio High Street — Flying whale stamp
- Alabang Town Center — Crane stamp
- SM Baguio — Cats with camera stamp
- SM Sto. Tomas — Warm drink with book stamp
- SM Seaside — Whale shark stamp
- SM Iloilo — Coconut tree stamp
- Mitsukoshi BGC — Fan stamp
- SM Mall of Asia — Fireworks stamp
- One Ayala — Cats in the train stamp
- SM Grand Central — Book chill with you stamp
- Rockwell — Cat in a cup of coffee stamp
- SM La Union — Beach stamp
- SM Laoag — Story seekers stamp
- The Podium — Book club stamp
- Glorietta — Pancake stamp
- SM San Lazaro — Bicycle stamp
- SM Zamboanga — Cat and dog with flowers stamp
ALSO READ: Fully Booked Opened A New Store By the Beach—Here’s Where
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