The NBA legend no longer lives on the hardwood, but Michael Jordan’s NBA legacy would always be on the court; and Nike’s Air Jordan XXX is proof of that.
Designed by Tinker Hatfield, Air Jordan XXX — which made its debut on the NBA court by Russell Westbrook, by the way — is a “unique synthesis of Jordan’s evolution as a player and a design collaborator.”
Here’s a closer look at the AJXXX:
The asymmetrical top line of the Air Jordan XXX, reminiscent of the XII, is formed by a first-of-its-kind knit collar.
The toe piece features a new printing technique fashioned by Mark Smith: a dotted process that’s durable and breathable, while still satisfying Jordan’s preferences.
The FlightSpeed architecture of the Air Jordan XX9, Hatfield explains, is “probably the best performing Jordan chassis we’d ever done.” Still, Hatfield and Smith didn’t just serve up a new herringbone pattern on the Air Jordan XXX.
Stars symbolized the athlete’s otherworldly talents and planets orbiting the Jordan universe took on surfaces — elephant print or carbon fiber — related to innovations initiated by past Jordan models.
The Air Jordan XXX will be available globally on February 12 at select retail stores and Jordan.com
