“Tawag Ng Mga Mamas” Is Now on Its 3rd Season

The Tough Mama Home and Kitchen Appliances brand proved to be one resilient brand during the scary pandemic. When everyone else was afraid to go out into the open, the tough team went on their way to continuously provide the needed basic small kitchen appliances they thought would help the families staying at home. From rice cooker, kettle, blender, oven, air fryer, and any appliance you can think of, Tough Mama has it!

MainPoster WIM

The brand boasts of its 4 unique selling propositions ~ safety, quality, ease, and value for money. The brand’s promise is to offer excellent products at affordable prices to satisfy customers. The search for cutting-edge, functional, and expertly designed and manufactured appliances never ends for the team. Tough Mama is true to its name – strong, dependable, and resilient.

Out of frightening days and nights during the pandemic, an idea was born to help mothers in this difficult time. Hence, an online singing competition “Tawag ng mga Mamas” was born. Its main goals, are to showcase moms’ talents, empower them through singing, win prizes, and most important of all ~ have fun! Now on its 3rd season and for the first time going LIVE, the competition has fostered friendship between the contestants and has created beautiful memories in their hearts.


The live show will be held at Ali Mall Araneta City on October 8 at 2:30pm with hosts, Ms.Dianne Medina, and Mr. John Santos. Celebrate mom empowerment with us as our brand ambassador and Primetime Queen Ms. Marian Rivera will have special participation as one of the judges.