Ishin-Denshin International Music Festival to Bring Filipino-Japanese Culture to Manila

Article by Christian Viñas / Photos by Jeanne Dizon and Patrice Tuyay

Music has always been part of everyone’s lives. Whether it’s a love song written in Filipino or a rave song spoken in English, we jam to the rhythm the music provides, albeit not knowing or memorizing its lyrics. It’s no wonder that Korean music is also part of our playlists.

We are all familiar with the K-Pop (Korean Pop) fandom that has taken the nation by storm. Well, now, Monde Luce Production brings us Ishin-Denshin International Music Festival, which promises a J-Pop (Japanese Pop) generation of pop fandom.

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We were invited to their press conference held at F1 Hotel Manila last November 22, 2017, which gave us a glimpse of what’s to come. The event will create a platform for Japanese artists (IDOLS) to showcase their music in collaboration with our great Filipino talents. The 1-day music event will be held on Feb 10, 2018 at Aseana City Open Grounds, Parañaque.

The press con started with a performance from the girl pop Global style.

J-Pop all-girl Group Global Style opens with a dance number.

Ishin-Denshin (以心伝心) is a Japanese idiom, which denotes a form of interpersonal communication through unspoken mutual understanding. ISHIN-DENSHIN literally translates to “What the Mind Thinks, the Heart Transmits,” which aims to strengthen relations with a conversation that transcends words. With music, we share culture, language and time.


Sen. Manny Pacquiao greets the media attendees.

Mr. Kazuyoshi Irizuki of Monde Luce Productions says that Global Style’s performance was just “a taste of what’s to come” for the February 2018 event. This one-of-a-kind music festival aims to bring together Filipino and Japanese music lovers to celebrate the sound of unity.

Apart from the amazing artists to look forward to, the other attractions you can enjoy include a food park with Filipino and Japanese street foods, and an activity park where guests can immerse themselves in the Neon-look of the event – face and body paint.

Sen. Manny Pacquiao and Mr. Kazuyoshi Irizuki

 WIM Correspondent Jana Legaspi (@janalegaspii) asking questions about the festival

Sponsors of the music festival on the side of the stage

To top off the Ishin-Denshin experience, a platform for our cosplayers will be set. And for everyone else who loves taking pictures, Spinshot 360° photo and built-up letters of Ishin-Denshin will serve as photocells for the guests.

Part of the proceeds will go to the Manny Pacquiao Foundation to aid the Filipinos, particularly the kids in Marawi. This won’t just help financially; it will also uplift their spirits and rebuild their lives. This event is made possible by Monde Luce Productions.

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