The term ‘Shoppertainment’ is very new to us, but Puregold has successfully personified its objectives. According to the supermarket giant, it is the bridge between retail and entertainment—an act of service for its loyal customers. This idea gave birth to the Puregold Channel, an online initiative by the brand combining unique content and its exciting deals for public consumption.
Since the launch of the Puregold Channel in late 2020, they have created engaging content for people of all ages. These include the game show “Playtime Panalo” with Luis Manzano, the talk show “Sabado Bago Live” co-hosted by Boy Abunda and Gretchen Ho, the stand-up comedy show “The Ha Ha Hour” hosted by Alex Calleja and Mobile Legends: Bang Bang gaming tournament “Puregold Esports Live.”
Come their newest venture—producing their very first digital series, ‘GVBOYS: Pangmalakasang Good Vibes’ starring today’s matinee idols; Jerome Ponce, Nikko Natividad, and Dave Bornea with the veteran comedienne Wilma Doesnt, Elsa Droga, and Ms. Carmi Martin.
It is a free digital sitcom that follows the lives of the three young men who live in a boarding house owned by a woman named Aling Pearly. The story’s plot concerns adulting, financial challenges, love, friendship, and compassion.
Since its premiere on July 10, the show garnered over 3 million combined views on Facebook and YouTube! With 2 remaining special episodes, Puregold hopes to supply the nation with more laughter.
The show has received praises and insights from the viewers and due to popular demand from fans overseas, Puregold was compelled to put English subtitles. It is really at par with other quality web-series.
The Puregold Channel on YouTube has garnered an increase in subscribers. Before the launch of the first episode on July 10, the channel had less than ten thousand subscribers. At present, it has over thirty thousand. The success of “GVBOYS: Pangmalakasang Good Vibes” has viewers hoping for a second season, as it should!
Catch all episodes of “GVBOYS: Pangmalakasang Good Vibes” for FREE on Puregold Channel’s YouTube channel
