eSerbisyo: Filipino Start-up Revolutionizes Consumers’ Search for Local Services in the Philippines

eSerbisyo: Filipino Start-up Revolutionizes Consumers’ Search for Local Services in the Philippines



A Filipino startup recently launched the open beta of an innovative online service marketplace in the Philippines called eSerbisyo (

eSerbisyo enables consumers to easily find and book appointments with local service providers online. It goes beyond conventional local search attempts by allowing consumers to receive price quotes and schedule online appointments from local service businesses and individuals. The website employs the newest cutting edge technology in determining the best service providers in the area for a specific job.

Ian Strauss Mendoza, the founder explained, “One of the things that set eSerbisyo apart is the complex algorithms that quickly match consumers’ service needs to local providers who are best qualified for the job.”

eSerbisyo only notifies service providers available at the time and place requested, enabling consumers to specify exactly when and where a service should take place. It also helps consumers get these services for the lowest cost as service providers compete by submitting their best price quotes. Finally, eSerbisyo provides consumers with the convenience of booking service appointments online.


how sampleserviceprofile1 sampleserviceprofile2 


Ian Strauss Mendoza said, “We’ve tried hard to put the purchasing power back in the hands of the Filipino consumers by allowing them to find and schedule services without even picking up the phone. They know they’re getting a great deal from qualified service providers, and the service will be done at the time and place they need.”

eSerbisyo also brings value to local service providers. They receive job leads from local customers precisely when potential customers need a service performed. Service providers are not charged to receive job leads or submit price quotes. Instead, there is only a very small percentage paid as commission when they win a job through eSerbisyo. Once a service is completed, the consumer will be able to provide a rating or feedback to the service provider.

Ian Strauss Mendoza said, “This is really a game changing way to market your services. Rather than putting money at risk with advertising, service providers can register for free at eSerbisyo and start receiving leads. They only pay a small commission if they win the job and earn money for the services they perform. If the customer is satisfied, they can also get excellent rating which can serve as a portfolio to positively increase their reputation as a service provider.”

eSerbisyo will focus initially on serving consumers and service providers in Metro Manila area, but will slowly expand nationally and internationally in the future.

About eSerbisyo

eSerbisyo was started by Ian Strauss Mendoza, a Filipino based in Singapore. He has a passion for online technology and a vision for simplifying the way consumers hire local service providers. eSerbisyo started beta test phase in late October 2013 under the project name Metrobookers focusing on Metro Manila, Philippines. Since then eSerbisyo has experienced impressive growth and has started to help service businesses reach out to more customers in the Philippines.






eSerbisyo: Filipino Start-up Revolutionizes Consumers’ Search for Local Services in the Philippines