Words by Cole Manalac
Hundreds of thousands of Filipina women are buzzing about this hair conditioner. The Facebook page of Saint Roche Hooman got more than half a million engagements on their first 30 days after the launch.
Many furparents trust Saint Roche Premium Organic dog shampoo and their conditioner for its superb quality and its delightful scents. According to loyal users, the product has helped beautify their dogs’ skin and coat, and has made them smelling like babies. Because of this, a group of dog lovers tested the Saint Roche Conditioner on themselves and they were all surprised by the wonders it did on their hair. Soft, smooth, silky, and shiny hair after just a few days of use.
Weird? Not so! In fact, even a doctor tried it on herself saying that the ingredients, which includes Argan oil, Keratin Proteins, Collagen, and Aloe Vera are all great extracts. Her post became viral.
Weeks following the viral post, Saint Roche said that there was a massive spike in sales so they had to manufacture 24/7 just to keep up with demand. Dog lovers and non-pet owners started using the dog conditioner, too. They kept posting so many good reviews online and the demand just kept on increasing.
It was then that customers suggested for them to create a line for humans so that their friends will not be weirded out with using products for dogs.
After much deliberation and planning, Saint Roche finally did and they called it Saint Roche Hooman. In case you’re not familiar, hooman is a slang that means “mother or father of pets.” To make the conditioner even better, Saint Roche Hooman also added Snail Mucin and other active ingredients to make the hair super shiny, ultra-soft, and very beautiful.
The best part is that for every product sold, part of the proceeds will be used to help sustain their ongoing partnership with the Animal Kingdom Foundation and CARA. Saint Roche said, “Our goal with Saint Roche Hooman is to create a product that everyone loves so that we may help animals and our partner foundations significantly.”
When they launched the Saint Roche Hooman Ultra Premium conditioner online in Lazada, it was sold out within the first three hours. Those who have tried the conditioner said that it has revitalized their dry hair and brought back its luster and volume. Another common feedback is that their hair fall was significantly reduced.
Saint Roche Hooman conditioner is now available in Lazada, Shopee, Cartimar, and Tiendesitas for only P299.75 for the 338ml bottle and P199.75 for the 198ml bottle. They are intending to launch a shampoo variant by December.
For inquiries, you may visit their Facebook page: https://www.facebook.com/Saintrochehooman/
