Three days of festivities made Moto Towne, Pasig earn its name when it hosted Motorismo’s first anniversary on August 25 to 27, 2023 with almost 3000 attendees and around 2000 motorcycles.
“MOTORISMO TURNS ONE” was truly an event to remember, filled with exciting activities, generous giveaways and prizes, amazing bike displays, as well as guest appearances from motovloggers, celebrities, and influencers, and show-stopping entertainment from performing acts and musicians. More than anything else, Motorismo’s anniversary event was a time of community and connections, celebrating the relationships Motorismo has built with other lovers of riding and travel.
Photo: Motorismo
The event was co-presented by Motul Philippines, Motoman Helmet, Moto Towne, and RIDE ACADEMi and attended by well-known motorists Inday Rider, Jao Moto, Miss Tekki, Jaq Bautista, JMAC, Lastowg Rider, Zara Moto, All About Wheels, Inang Moto, Motobeks, and Jinno Rufino.
As part of the celebration, Motorismo unveiled its first issue of its official quarterly magazine and gave copies for free to attendees.
They also released the brand new Motorismo mobile app with its very own e-wallet system in partnership with TayoCash, offering discounts and promos from partnered businesses through its reward system, and shared the music video for their official jingle “Ganda Mo, Pinas”.
During the first day, they hosted a press conference for the media who attended the event and answered any lingering questions during the succeeding Q&A. Tayo Cash, Mutt, VS1 and Mototek held their own segments before the main event proceeded to the raffle roulette and performances by Abe Golden Show and Mitch Nacario. Ending the day with the rap battle between K-Ram and Mandabaliw, the first day was a magnificent start to three days of celebrations.
Photo: Motorismo
The second day began early on in the day with some games, allowing attendees to interact and compete with other riders. There were also segments by sponsors Tayo Cash, SEC, Garage Point, and Koby before Motorismo awarded important personalities for their contributions to Motorismo and the riding community. Motorismo hosted giveaways for vloggers, with generous prizes from their sponsors.
Performances by Tikyo Cruz, Kevin Yadao, Mastafeat, Crazy Mix, Chloe Redondo, Binibining Beats, Flict G, Bassilyo with the cast of Batang Quiapo, Jeffrey Tam, Jrldm, and Aikee ended the show with a blast, followed by the setting off of fireworks to cap off the night of festivities.
Photo: Motorismo
The third day was a chill session of tambike (tambay on bikes) throughout the day. Attendees interacted with models, motovloggers, and other people from the riding community. It was a meaningful time of unity and connection, allowing for people to build relationships with the rest of the community of motorcycle and tourism enthusiasts.
Photo: Motorismo
In its three-day anniversary event, Motorismo showed the journey they have taken to successfully promote traveling on two wheels and the relationships they have fostered through shared passion for riding, endorsing local businesses, and sharing the beauty of the Philippine archipelago. Motorismo was able to share their plans for the future, including everyone in celebrating the love of the ride.
