Confident, unapologetic, fearless—these are the words that first come to mind when watching the music video for “Girl Gang,” the newest release by P-Pop girl group on the rise, R Rules.
The latest single from R Rules focuses on women’s empowerment. It emphasizes the value of finding and surrounding yourself with people who empower you, make you feel confident, and help you embrace who you are. “Hindi kami same thang,” the group professes over a hypnotic and spellbinding beat. “It’s our world, r rules, always keepin’ it cool.” From the looks of the music video, there’s no denying that there’s truly something special about them.
Watch the video below:
Listen to the song on Spotify below:
“Girl Gang” was made by and in collaboration with Jonathan Tal Placido, also known as Jonats, of the company Toothless Studios. Direk Jonats’s name may be a familiar one to P-Pop followers; he was, after all, the director and mind behind the eye-catching music videos for SB19’s “Bazinga” and “Tama Na” by Darren Espanto.
The same powerful visuals present in the music videos of both “Bazinga” and “Tama Na” can be found in “Girl Gang.” Here, each R Rules member is seen bravely and confidently owning every shot they walk into. Direk Jonats only further highlights the catchy beat of “Girl Gang,” and makes the song’s message louder and clearer with a high-quality music video.
There is no understating the lasting impact music videos like “Girl Gang” can make on the P-Pop industry. At a time when music from international artists continues to take the country by storm, the “Girl Gang” music video is proof that the P-Pop community definitely has what it takes to rise up to the challenge. Not only do music lovers get to enjoy all of the new and vibrant songs from rising artists, but those who take joy in waiting up for music video premieres can now do the same with P-Pop music videos—and be met with beautiful aesthetics and awesome production quality.
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