Walking Without Shoes for One Day With TOMS Philippines

When In Manila, show some love and support to those who need it the most!


On April 5, 2011, 6:00 pm for media / bloggers (4:00pm – 8:00pm for general public) at the 4th Floor Open Gardens, Trinoma Mall, we would like to invite you to join us as we walk around without shoes for TOMS’ One Day Without Shoes PRESSCON Event.


It might be hot, it’ll probably be uncomfortable, and our feet will certainly get dirty, but by doing so, we’ll help raise awareness of the impact a simple pair of shoes can bring to a child’s life.


One Day Without Shoes is an annual event hosted by TOMS Shoes in which students, friends, parents, strangers, and co-workers host or participate in events without shoes. Some go without shoes for an hour, some for the whole day, but all become a part of a greater movement toward change.


Your involvement will captivate and educate more Filipinos and can impact the lives of children around the world.


Did you know most children in developing countries grow up barefoot? Did you know some children walk without shoes for miles each day, and they can often not attend school without proper footwear? In Ethiopia, approximately 1 million people are suffering from a debilitating disease called podoconiosis, which is 100% preventable with basic hygiene and shoes.


If you could change the lives of children with a simple gesture, would you do for one day what millions do everyday?



Walking Without Shoes for One Day With TOMS


What maybe basic to most of the people in the world like food, shelter, clothing may be considered a luxury in some parts of the globe. Fact 1 : In many developing countries, children must walk barefoot for miles to get to school, fetch fresh wear and seek medical help. Fact  2: Hundreds of millions of children are at risk of injury from walking on rough terrain and are unable to afford medical attention to treat these wounds. Fact 3:  Children with access to education, clothing, shoes and food become healthier and happier individuals. They have a higher chance at succeeding in life and creating a positive effect in their communities.


An American traveler and entrepreneur, Blake Mycoskie, saw these realities for himself during a vacation in Argentina in 2006. Spurred to create a solution that will have a direct impact on a child’s life ,  he created TOMS Shoes with one simple premise: With every pair you purchase, TOMS will give a pair of new shoes to a child in need.


It became a successful endeavor and within a few months, he was able to return to Argentina with his friends, family and staff to give out the first 10,000 pairs of TOMS shoes to the children he met. From there, TOMS became more and more successful in raising awareness and has become a global brand, selling in many countries and giving out shoes in several countries, enabling children to dream of a better life.


Since May 2006, TOMS Shoes has given over 1,000,000 pairs of shoes to children in need through the support of their growing loyal and passionate clientele.


To raise more awareness and support for the One for One Movement, TOMS would like to invite everyone to join the One Day Without Shoes Event by walking barefoot on April 5, 2011 from 4pm-8 pm at the Open Gardens, 4th Floor, Trinoma Mall, Quezon City. Screenings about the TOMS story will shown every hour throughout the duration of the event.


TOMS fans can experience briefly how life would be like without shoes. Walk barefoot as an act of solidarity with compassion and a burst of energy and passion for a better world for children. To understand the advocacy and join in the walk, please register through signing-up at Nothing But H2O stores or via email: onedaywithoutshoes@nothingbuth2o.com.ph


TOMS customers can also choose to customize their own TOMS shoes at the Style Your Sole booth during the event.


After five years in business, “One for One” model is more than just a novelty project. TOMS has expanded its line, won the 2007 People’s Design Award at Cooper-Hewitt’s National Design Awards, became a member of the Clinton Global Initiative, and landed shelf space in Whole Foods.


Be one with us in raising awareness about the problem.  Participate in the One for One Movement and be part of the solution.


To learn more about the TOMS Shoes visit www.nothingbuth2o.com.ph, www.toms.com, www.onedaywithoutshoes.com and www.facebook.com/TOMSphilippines


Related Stories