This transparent TV looks like it’s floating in the air

Xiaomi just celebrated their 10th-year anniversary. Along with this, they dropped some of the hottest gadgets including Mi 10 Ultra and Redmi K30 Ultra. In addition to these, they also introduced what they claim as the world’s first mass-produced transparent TV— the Mi TV LUX Transparent Edition.

Photo from Xiaomi

This TV has an edge-to-edge transparent self-luminous display that transmits images in a way that they look like they are suspended in the air. It ushers in a new way to consume visual content previously only seen in science fiction films. It costs RMB 49,999 (around PHP 352,328). It will be available for purchase starting on August 16, 10 AM.

A Look Into the Mi TV LUX Transparent Edition

Photo from Xiaomi

The Mi TV LUX Transparent Edition combines cutting-edge display technology and exquisite industrial design. This is the company’s major foray into the future of TV forms. When Mi TV LUX Transparent Edition is turned off, it looks like a mere glass display. The pictures it displays seem to be floating in the air, merging the virtual and the real to bring an unprecedented visual experience.

Unlike traditional TVs that come with a back panel, it creatively embeds all the processing units in its base stand, preserving the compact shape of the screen and in the meantime brings about countless technical challenges.

Having overcome all those difficulties, Xiaomi has become the world’s first mass producer of transparent OLED TVs, as well as China’s number one OLED Basic Module (OBM) manufacturer. That means Xiaomi is currently the only TV brand in China capable of individually handling the mass production process of a product as complex as Mi TV LUX Transparent Edition.

Mi TV LUX Transparent Edition Specs

Apart from its futuristic design, this TV is also equipped with flagship-level hardware that achieves groundbreaking upgrades in both sound and picture quality.

Its 55″ transparent OLED panel features a 150000:1 static contrast ratio and an infinite dynamic contrast ratio, offering extra rich blacks and unmatched brightness. Leveraging its DCI-P3 93% color spectrum support, It is capable of restoring the awe-inspiring colors that bring images to life. Its 10-bit panel displays 1.07 billion color combinations, an extra-wide color spectrum far beyond what the human eye can perceive.

On top of that, the TV comes with a 120Hz refresh rate and 120Hz MEMC technology, providing consumers with smoother and clearer motion representation. The 1ms fast response rate also makes gaming truly lifelike with smooth controls and low latency.

Similar to its predecessor, It is also equipped with an AI Master Smart Engine, along with the MediaTek 9650 custom-made TV chip, with over 20 optimization algorithms and dedicated optimization for 5 major use scenarios, the device intelligently refines graphic resolution to create vibrant pictures.

It also supports AI Master for Audio allowing the device to intelligently detect the type of content playing and choose a fitting audio mode from a list spanning movies, music, newsfeed, sports, and others. The device takes audio performance a notch higher with  Dolby Atmos®️ support.

Not a TV, but an art piece, it adopts an aesthetic design that combines a 5.7mm ultra-thin body rectangular screen and a round base, creating an ultra-immersive viewing experience. The base stand is covered with a millimeter-grade finish that resembles compact discs blending perfectly into any surroundings. The TV is perfect not only for homes, but also for galleries, museums, shopping malls, and theaters.

It runs on custom-made MIUI for TV. The user interface – including the Home page, Settings, My App – is specifically designed to better demonstrate the visual features and strength of the transparent screen, creating a unique user experience. The system also supports Always-On display and allows users to customize display images and texts.

Mi TVs have been ranked at the top for shipments for six consecutive quarters from Q1 2019 to Q2 2020*. In the past seven years, Mi TV business has grown from an industry newcomer to the first Chinese TV brand with annual shipments exceeding 10 million units.

With its minimalist design and flagship configurations, it is a work-of-art that represents Xiaomi’s relentless pursuit of technological excellence.

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