WheninManila.com is excited to announce the re-launching of a well-known local IT brand with its fresh line of innovative high-end, yet affordable electronic products which Pinoys will surely love!
Redfox Technologies International Ltd., one of the country’s leading sources of innovative IT solutions, has officially transformed its business approach, bringing about a new brand identity that supports its novel tagline, “Luxury within Reach.”
Manufacturing tablets, laptops, desktops, gaming PCs, and other IT peripherals since 1988, the company is now gearing towards a global red transformation.
Redfox also introduces their new company logo bringing about a fresh new look and is reflective of the brand’s Redfox image while projecting its new tagline “Luxury within Reach” with its diamond shaped icon.
The new Redfox branding will be introduced immediately across all media and product packaging.
From being a PC manufacturing company to becoming a provider of end-to-end solutions and globally-acclaimed products, Redfox has opted to widen its product portfolio, now providing a premium and luxurious selection of products that include its latest line of smartphones, laptops, gaming PCs, and other peripherals. This 2016, this 2005 National Shopper’s Choice Awardee for the Number 1 Computer Brand, returns to the product arena with a new line of quality and game-changing gadgets, making us here at When In Manila really really giddy with excitement! Have you ever heard of a “stick” that converts your TV into a PC? Or a keyboard with a built-in CPU? Those are just some examples on what to expect from Redfox in the coming days…
This is in addition to its existing lineup of pioneering products. Redfox will also continue to offer products dealing with education and the government.
The company has a solid industry experience as an end-to-end solution provider. As it continued to develop, it formed new sub-companies to provide high-quality products, delivering all the hardware and software resources, and engaging from conceptualization, to production, and up to the distribution of the finish product.
Said sub-companies are REDFOX Laboratory International Ltd., a company that puts effort on the Research and Development (R&D) of REDFOX products, with offices in Shenzhen, Hong Kong (hardware), and Philippines (software); ALE Components Inc., a company based in Cavite, Philippines, concentrating on REDFOX’s Electronic Manufacturing Services (EMS); Asiantech, a company also based in the Philippines that focuses on the distribution, logistic and warehousing of REDFOX; and Wiz Store, REDFOX’s concept store, catering to retailers and kiosks, with two (2) branches located at SM North and SM Marikina.
Stepping Up the Game
As a company currently positioned in the market as an original equipment and design manufacturer, Redfox is determined to step up its game and position itself as an Original Brand Manufacturer (OBM), catering to the upper and middle class customers, as well as millennials, here and abroad.
The new brand identity, “Luxury within Reach,” will help promote products that strike quality and elegance at a reachable cost. Constantly committed to offer the best customer service and satisfaction, Redfox aims to provide the finest and luxurious commercial products that exude confidence and sophistication. In line with this, Redfox is building a service center that will provide customer support 24/7.
To support the new brand identity of Redfox, consumers will soon get to see the first UXperience Center in Southeast Asia that will offer interactive E-Sports and learning centers supported by E-Blue. This approach is expected to catapult the brand into the global stage.
Consumers will also get a treat, as REDFOX plans to do mall road tours to promote its first ever luxurious smartphone called “Aurea.” The Redfox Aurea is set to position itself as the brand’s latest flagship smartphone.
Redfox is embracing change, continuously developing gaming ideas and cutting-edge technology for its smartphone, tablet, laptop, desktop, and gaming PC segments. Redfox is also securing more successful partnerships, not only here in the Philippines but also in the global scale, to attain more powerful principles in facilitating business opportunities.
The world better watch out, ‘coz this Pinoy tech company, with its innovative use of cutting-edge technology and its fearless risk-taking tendencies, will be taking the global market by storm in no time. Stay tuned as we feature the 10 new Redfox gadgets to be thrilled about soon!