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Ready, Set, Row! Staying in Sync for Bigger Waves and Bigger Wins at PUP AdCongress 2025

Advertising campaigns often thrive on collaboration, but aligning the creative visions of clients and agencies can be a challenging task. To learn how to navigate and overcome these differences, fourth-year Advertising and Public Relations students from the Polytechnic University of the Philippines (PUP) are set to host โ€œReady, Set, Row! Staying in Sync for Bigger Waves and Bigger Winsโ€ on February 4, 2025, at PUP Bulwagang Balagtas.
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The event will invite esteemed leaders from both the client and agency sides, where each will thoroughly discuss how they develop advertising campaigns and address creative challenges. It will also include a forum where both speakers will engage in conversations about achieving success in campaigns.

As part of the majestic return of AdCongress for its 21st year, entitled โ€œOlympiAD: Championing the Future of Advertising and Public Relationsโ€, the seminar will also feature engaging discussions on how both forces keep up with new trends and emerging technologies in the brand and advertising industry. These discussions aim to inspire attendees to deliver impactful campaigns in the future.

Since its launch, PUP AdCongress has remained steadfast in becoming an avenue for students to learn from industry professionals and enhance their knowledge in the field of advertising and public relations. This tradition continues with a series of seminars, including the highly anticipated โ€œReady, Set, Row!โ€ on this yearโ€™s lineup.

Whether you’re a marketing professional, an aspiring advertising practitioner, or someone who simply wants to gain new insights from industry experts, this event welcomes everyone to attend. For registration and more information about the event, visit the BAPR S1NAGTALA Facebook page.

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