A recent study conducted by the online coupon platform, Wethrift, has revealed the top 10 countries with the most beautiful, which includes the Philippines.
Wethrift analyzed the list of titleholders from major international beauty pageants as well as runners-up to determine which countries have the highest beauty scores.
The Philippines ranked third with a beauty score of 79, comprising 16 titleholders, 12 first runners-up, and 7 second runners-up. Pia Wurtzbach, who won the Miss Universe in 2015, stands out among the Philippines’ titleholders.
The study noted that she is notable not only for her pageant victory but also for her subsequent work as a UNAIDS Goodwill Ambassador for Asia and the Pacific.
Venezuela secured the first spot with a beauty score of 127, including 25 titleholders, 17 first runners-up, and 18 second runners-up. Notable winners from Venezuela were Dayana Mendoza, Miss Universe 2008, who later became a successful model and actress, and Gabriela Isler, Miss Universe 2013, known for her philanthropic work with the Miss Universe Organization.
“The South American nation has produced 25 titleholders in the Miss Universe, Miss World, Miss International, Miss Grand International, and Miss Earth pageants,” the study stated.
Meanwhile, the United States ranked second with a beauty score of 125, featuring 18 titleholders, 28 first runners-up, and 15 second runners-up. Olivia Culpo, who won Miss Universe in 2012, is one of the notable winners from the United States.
Here’s the full list of “Top 10 Countries With the Most Beautiful People”:
| Rank | State | # of Titleholders | # of 1st Runners-up |
# of 2nd Runners-up | Beauty Score |
| 1 | Venezuela | 25 | 17 | 18 | 127 |
| 2 | United States | 18 | 28 | 15 | 125 |
| 3 | Philippines | 16 | 12 | 7 | 79 |
| 4 | United Kingdom | 8 | 13 | 12 | 62 |
| 5 | India | 12 | 8 | 6 | 58 |
| 6 | Colombia | 5 | 15 | 9 | 54 |
| 7 | Australia | 8 | 9 | 10 | 52 |
| 8 | Brazil | 7 | 12 | 5 | 50 |
| 9 | Puerto Rico | 12 | 3 | 5 | 47 |
| 10 | South Africa | 7 | 5 | 10 | 41 |
According to Wethrift, the points in their study were assigned based on the following system: 3 points for titleholders, 2 points for first runners-up, and 1 point for second runners-up.
“The total number of points from each country was then aggregated to determine the most beautiful countries based on this criterion,” it emphasized.
Nick Drewe, beauty and lifestyle trend expert and CEO at Wethrift, commented, “International beauty pageants offer fascinating insights into how different countries approach and celebrate beauty. Venezuela, the USA, and the Philippines’ consistent success in producing titleholders reflects their strong cultural emphasis on these competitions. This data provides an interesting perspective on how various nations cultivate talent for these global stages.”
He then added, “Over the years, we’ve observed shifts in which countries dominate these pageants, mirroring changing global dynamics and evolving beauty standards worldwide. It’s notable that these competitions often have significant economic impacts, boosting tourism and related industries in the countries that regularly produce winners. While beauty pageants have faced criticism, they’ve also evolved to place greater emphasis on personal achievement, talent, and social impact. This study offers a unique lens through which we can examine cultural values and their global implications across different regions of the world.”
You may view the full study on wethrift.com.
