Miss Universe Philippines contestants shared their journeys on this livestreaming app

bFPe2Gigg2eFYBmdJgOyS5cQOeq57NZ4fEnc3CTgf4ZObawVU4R4u9r Bs0pEj9YHrO

Watch highlights here: https://www.youtube.com/watch?v=N1udNTAUiTI&feature=youtu.be


The highly-anticipated beauty pageant partnered with kumu to connect and introduce the candidates to their audience. Forty-eight gorgeous contestants compete for the crown while also sharing their personal journeys to excited supporters on the app. Last September, the contestants had their kumu debut on kumustahan, as they had their livestreamed meet-and-greet sessions with audiences. The sessions were done in eight batches, and streamed every Wednesday and Fridays at 7 PM, leading up to the grand coronation on October 25, 2020. Fans worldwide can watch the Miss Universe Philippines 2020 Preliminaries (Question and Answer, National Costume, Swimsuit, & Evening Gown) and the Grand Finale on Ring Light by subscribing to empire.ph.


More than just a glamorous event, the Miss Universe Philippines pageant at kumustahan gave us the chance to know more about the beautiful, empowered Filipinas in the competition. The livestreamed meet-and-greet event was the audience’s chance to ask questions regarding preparation, beauty routines, and personal motivations for the contestants.


“We are very excited for this partnership with kumu because it is a positive online community created for Filipinos”, says Jonas Gaffud, Creative Director of Miss Universe Philippines. “Through kumu, Miss Universe Philippines contenders  can engage and communicate directly with their fans in a way that is accessible and authentic.”

gPMn34juJf1b3WV1AkJwDpH4vi6HqlhWucbbC8OkrcdzoQUvBRJy9ANjG8AO8jqEaeNBWNmG79dX 0yXTQCFjttokjHwDBS39Xu WFiXAD GYLD289brZKq5DquXBgYKUmwHLPTJUgZPxVdtXgE5nS 9UDFhYCZm2QvWEFDSP0c5NTGWJhggfmRdCC4eQLz5EPfUZgFDDBCgnmJnw7JoaMfRH25gPkGoG lLbRszHlk2EoItYY6P8YkCwTF4Yn9 Lf7Bz6QKsPyx3vmJf 9q0kidYs7IPY 1fYB4gZUjxYhkQTzotU5BVpFLerXJ RVkd GmogQ1ls8sh23N5zIjl5AJrnvT1EgLB1vnp9N07Oqb O KeU9etqg

qp9ZOMwz8rWduVWneF3Hm9mUbwJLOjJx3oTQemVUGTB7reWTv3gyDKJwfAkY7dRlTcj68CzupfkGzdqiTzSBGhdzjTBiXx j5QiakaqypdoJEX5NXchZwtLaHA6dCyrOytPW9HvFW nGpvuvLDoAd9MlMUVK8yLUvZrF3qOqgX sy7aa1ksvy2GnpnCMOqEWjjpy


Despite complications brought by the pandemic, kumu had enabled the Miss Universe pageant to continue operations, while also empowering contestants to increase support for their chosen beneficiaries.


“Each one of the girls is trying to support their own beneficiary, and they do have their own scheduled things to do with Miss Universe Philippines,” explains KC Montero, kumu Vice President of Content. “But on kumu, they can go and support their cause any time of the day, 24 hours a day. So it’s really up to them!”


Beauty with service, and now coupled with the power of livestreaming technology, the Miss Universe Philippines organization on kumustahan is about to set new standards for pageantry. As audiences connect with their favorite contestants in real-time, they can truly feel part of the contestants’ journey to the crown.


Tune in to @missuniversephilippines https://app.kumu.ph/missuniversephilippines on kumu and follow the Miss Universe Philippines candidates’ journey towards the crown.


kumu is a powerful social media platform that brings the voices of Filipinos from all over the globe at the forefront. Aside from presenting users real-time earning opportunities as a live streamer, chances to win cash in various game shows, and engagement in campaigns, kumu also fosters communities that ignite relevant discussions among Filipinos.


Be part of the Kumunity now and download the app for free at Google Play or the App Store.