<

Mini Melissa Unveils Enchanting New Collection Where Shoes Spark Playful Imaginations

Mini Melissa, the beloved children’s footwear brand under Melissa, turns shoes into portals of imagination, creativity, and fun with enchanting new collections inspired by the playful spirit of childhood. Each design is crafted for comfort and lightweight wear, making little feet feel like they’re walking on clouds.

All eyes on Disney characters

A collaboration with Disney’s iconic princesses and Mickey Mouse & friends brings a touch of magic and nostalgia to these sparkly, colorful arrivals. The Mini Melissa Sweet Love + Disney Princess, Mini Melissa Mar Sandal + Disney Princess, and Mini Melissa Ultragirl + Disney Princess collections transform classic Mini Melissa styles into magical canvases with shimmering finishes, printed insoles showcasing the princesses, and charms that evoke the symbols from each film. From Elsa’s snowflakes and Belle’s enchanted rose to Ariel’s ocean charms and Snow White’s apple, each shoe is a celebration of timeless fairy tales. Meanwhile, the Mini Melissa Free Cute + Mickey & Friends and Mini Melissa Free Print Slide + Mickey & Friends lines capture playful prints and cheerful details to the designs. These collaboration shoes are not just footwear—they’re gateways to cherished childhood memories and magical adventures.

31

36

30

Pop of pink with Peppa Pig

Little ones can take on fun and exciting adventures with Peppa Pig by their side! The Mini Melissa Welly + Peppa Pig styles offer waterproof boots that combine practicality with playful charm, while the adorable Mini Melissa Jump + Peppa Pig sandals feature both Peppa and her little brother George, adding a playful touch to any outfit.

A universe of options for the kiddos

Add newness and sweetness to any young one’s wardrobe with more options that present comfort, innovation, and versatility.

Ballet flats have always been a staple, and these new designs are sure to infuse a sprinkle of magic and coziness into any look for every occasion. The Mini Melissa Ultragirl Sweet XII charms with a romantic bow detail, while the Mini Melissa Sweet Love Fly delights with its iridescent finish and butterfly embellishments. Additionally, Mini Melissa Sophie showcases a sophisticated color palette of black, gold, and glittery shades of blue and pink.

29

Little adventurers of style can choose the Mini Melissa Bubble Tech Sandal for its use of a soft and flexible EVA (ethylene-vinyl acetate) insole that provides stability and comfort, the Mini Melissa Possession Shiny Elements for its starry finish, or the Mini Melissa Charlie’s casual sneaker style with pops of color such as neon green, orange, and pink.

For the tiniest, soon-to-be fashion enthusiasts, My First Mini Melissa Possession is a collection specially designed for newborn babies. Each purchase comes with a charming special box packaging, perfect for celebrating the cute little bundle of joy’s first-ever Mini Melissa pair.

28

Since its inception in 2010, Mini Melissa has delighted young fashionistas with miniature versions of Melissa’s iconic styles. The brand’s commitment to fashion, design, and visual arts resonates through each unique creation, offering not just footwear but an entire lifestyle experience. What’s more, all Mini Melissa shoes are Vegan Society-registered, cruelty-free, and made to be loved and used for a long time through MelFlex, a resilient kind of PVC developed with Melissa’s own technology.

Discover Mini Melissa’s newest collections and step into an enchanted world of style and imagination. Shop in Clube Melissa stores located at Feliz, Robinsons Place Manila, Robinsons Magnolia, Shangri-La Plaza, TriNoma, Uptown Mall, Ayala Cebu, Gaisano Mall Davao, Marquee Mall, SM Aura, SM City Grand Central, SM Mall of Asia, SM North Edsa, SM Clark, SM Pampanga, SM Marilao, SM Sta. Rosa, SM City Iloilo, SM Seaside Cebu, SM City Cebu and standalone Melissa stores in Alabang Town Center, Glorietta 4, Centrio Mall, SM Megamall, SM Baguio, SM Cabanatuan, and Capitol Central; and The Playground stores in Robinsons Magnolia, Shangri-La Plaza, and Feliz; Rustan’s Department Stores in Alabang, Shangri-La, Makati, and Cebu; and SM Department Stores in SM North Edsa and SM Megamall. Online, Mini Melissa is available at www.melissaphilippines.com, www.theplaygroundstore.com.ph, Lazada, and Shopee. For more updates and seasonal offers, follow @minimelissaph on Instagram and Facebook.