For the Chan family—Jose Mari, his wife Mary Ann and their children—trimming the tree is a big event. They have had the same tree for years. It is the same one that they brought from New York, where they lived for 11 years. Many of the three ornaments have stories to tell and the family has had them for years, too. Of course, the tree is litup with Firefly LED Christmas Lights, the first Firefly-branded Christmas lights in the country.
Firefly LED is not the only brand that offered Chan an endorsement but he accepted it because the company manufactures products that he believes in. Trivia: Chan has a Christmas song called “Song of the Firefly.”
“The campaign aims to inform the public that Firefly has lights for every household need, and its standard LED bulbs range is safe for the eyes, as certified by TÜV-SÜD, a world-renowned German testing institute. We are very happy to be working with Jose Mari Chan, who is a revered Christmas icon in the Philippines,” said Erik Riola, Marketing Director of Firefly Electric and Lighting Corporation.
The Filipino-owned Firefly Lighting brand has been in business for close to two (2) decades, but only began selling Christmas lights three years ago. The company mainly sells various lighting and electrical products.
Last year, Firefly also lit up trees at SM Mall of Asia, SM City North Edsa and Ayala Cebu, the Christmas installations at Tiendesitas (Ortigas East), Bradco Avenue, Aseana City and Ayala Circuit Makati.
The brandis once again lighting-up the 70-foot tree at Central Park, SM by the BAY, Mall of Asia Complex on November 9, in partnership with SM by the BAY, and to be graced by Firefly LED’s celebrity ambassador, Jose Mari Chan.
Firefly LED Bright Christmas lights is the first Firefly-branded Christmas lights in the market today. These lights are tested safe as the product has a built-in safety fuse and made of high-grade materials such as copper wire, instead of aluminum. All Firefly Christmas lights are approved by the Department of Trade and Industry.
“Firefly’s Christmas lights come in warm white, white and RGB (red, green and blue). The Christmas lights prices range from P439 for the 90LED bulbs, 6-meter, steady-on string lights, to P2,499 for the curtain lights with 400 LED bulbs and with a blinking night sky effect” said Christine Reyes, Assistant Brand Manager of Firefly LED.
Visit Firefly’s official Facebook page: facebook.com/FireflyLightingPH, or click this LINK to know what Jose Mari Chan and Firefly LED has in store for you this holiday season.
