World-renowned rapper, singer, dancer, and style icon, LISA, released her highly anticipated new single “Born Again” featuring Doja Cat and RAYE via Lloud Co./RCA Records. The dynamic and high-energy pop track brings together three global superstars who showcase each of their talents for an anthemic and empowering banger. Alongside the single, the official video, directed by Bardia Zeinali (Sabrina Carpenter, Tate McRae, Kacey Musgraves), made its broadcast premiere on MTV Live, MTVU, MTV Biggest Pop and on the Paramount Times Square billboards.
Photo: Jacob Webster
“Born Again” is LISA’s first new release of 2025 and will be featured on her highly anticipated debut solo album, Alter Ego, coming later this month, February 28. The album will also include “New Woman” featuring Rosalía, “Moonlit Floor,” and “Rockstar,” which debuted at #1 on the Billboard Global Ex. US Chart and #4 on the Billboard Global 200 Chart. “Rockstar” has amassed an impressive 260 million views on YouTube and earned LISA the coveted MTV VMA award for Best K-Pop. On Alter Ego, LISA emulates five characters each representing a unique personality. She first teased the characters in her album announcement in November and in recent weeks, she has begun to reveal more about the characters to much excitement from fans as they eagerly await the new album later this month.
The year 2025 is already proving to be an exciting year for LISA. As she readies to release her new album, she will also be making her acting debut in season three of HBO’s “The White Lotus” which premieres on February 16. In April, LISA will return to the desert, this time to make her solo debut at Coachella.
Watch the official music video here:
