There is a steep upward proliferation of videos on the internet. They are seen mostly in social media like Facebook, Instagram, and YouTube.
Wedding videos, travel vlogs, marketing ads, tutorials, testimonials, food ads – name it and there’s probably a video of it.
There are people producing these videos – whether professionally or just as a hobby. If you want to learn to become a professional videographer or learn how to produce better video content where do you go?
SHOOT! Practical Videography School answers that need.
Founder EJ Mijares saw the need to uplift the quality of videos produced by professionals, semi-professionals and amateurs. They are the wedding videographers – the average dads who film their family vacations with action cams, the bank manager who sidelines filming events on weekends, the social media teams who are tasked to produce and upload marketing videos in facebook, and the NGO staff who is assigned to film and edit their events.
“Video equipment has become more affordable: DSLRs, mirrorless, gimbals, and drones. The Filipinos are getting their hand on these gears. Their skills in producing videos need to keep up.” – EJ Mijares
SHOOT! School was established in 2014. The first courses offered were:
Wedding and Events Videography
Same Day Editing
From those first 3 courses, they ballooned to 11. Today, SHOOT! School boasts of more than 600 graduates.
“After a few years, we realized that almost half of our students come from the provinces. We have students from as far as Mindanao in the south and Ilocos in the north travelling to Manila. We saw the need to bring the school to the provinces to better help in educating videographers.” – EJ Mijares
You don’t need to set aside years nor even months to go learn the basic and advanced videography. The courses range from 2-4 days depending on your chosen topics.
In 2017, they started partnering with local videographers in organizing provincial courses. The mentors traveled to ViganIlocos Sur, Isabela, Butuan in Mindanao, and Lucena, Quezon. SHOOT! School also offers customized videography training for organizations who have very specific needs.
On December 13, 2018, SHOOT! School will celebrate their 4th anniversary by holding WIDE SHOT, a Learning Event for Film and Video Creators. It is a one-day masterclass with mentors Jason Magbanua, Atom Araullo, Pong Ignacio (Heneral Luna, Goyo) and Dan Villegas (Excess Baggage, English Only Please). This event is designed to inspire the video creators.
“Although they are not producing for TV or cinema, they can still make their works better in terms of content and technicalities.”
200 participants are set to attend. Who knows? One of them might be the future director of the next Philippine cinema classic.
Know more about SHOOT! Practical Videography School’s courses:
Unit 417 Llanar Building
77 Xavierville Avenue Quezon City
Email firstname.lastname@example.org or contact (02) 239-4464
Previous articles about the school
Marketing Interactive – Nov 2014
WhenInManila.com – March 2016
Studio Sherpas – June 2017 (podcast interview)