The Ateneo Junior Marketing Association, in partneship with UnionBank, presents the Ateneo Intercollegiate Marketing Seminar.
The Ateneo Junior Marketing Association, more popularly known as AJMA, is the premier marketing organization of the Ateneo de Manila University. Through its members, who are thoroughly trained in marketing education and marketing practice, AJMA upholds excellence by constantly striving to deliver innovative and groundbreaking events within and outside of the university.
The Ateneo Intercollegiate Marketing Seminar, better known as AIMS, is a three-day marketing competition for the top 50 bonafide freshman to senior undergraduates from the top universities in Metro Manila.
In line with Ateneo Junior Marketing Association’s vision of developing future movers and shakers of Philippine society, AIMS not only serves as a means for aspiring marketers to learn marketing concepts, business strategies, and innovations, but also as an avenue for interactive engagement as the delegates work hand in hand to showcase and apply marketing in their own unique ways.
The case for this year’s competition will be marketing a debit card released by the co-presenter, UnionBank, together with a partner company through an innovative digital marketing campaign that will increase the acquisition volumes for the card.
The winning team shall receive a grand cash prize of Php 100,000, while the first runner-up and second runner-up shall receive Php 20,000 and Php 10,000, respectively.
This year’s AIMS will be a three-day competition that will be held on October 29, November 12, and November 19, 2016.
Visit facebook.com/AIMSAJMA or read through our official primer at https://tinyurl.com/AIMS2016Primer to learn more about AIMS and the application process.
Apply now at https://tinyurl.com/AIMS2016AppForm!