Filipino actress and entrepreneur, Ara Mina, is the latest celebrity to enter the local beauty industry with her own makeup collection!
View this post on Instagram
Called Ara Colours, her makeup brand consists of matte lipsticks that come in an array of nudes, reds, and pinks to match the Pinay skin. The lipsticks are also said to serve a dual purpose; you can use it as is or use it as a lip liner for a bolder lip look.
The lipsticks are also cruelty-free, paraben-free, and travel-friendly — made just for the on-the-go Filipina.
Ara Mina has been hinting about her beauty collaboration with Ever Bilena Cosmetics for months now, although it remains unclear whether she plans to launch even more products under her new brand.
Other than Ara Colours, Ara Mina manages her beauty brand Ara’s Secret which consists of skincare and body care products.
Ara Colours is currently available on Lazada for PHP 195 each.
What are your first thoughts about her new makeup brand?