The global footwear company, Skechers, has traveled to a galaxy far, far away to produce an extensive collectionof footwear featuring characters, vehicles, and designs inspired by the beloved Star Wars universe. The first phase of the collaboration will launch this December of 2015.
The upcoming Star Wars co-branded collection will feature familiar characters like Chewbaacca, Yoda, Stormtroopers, and Darth Vader from the original and prequel trilogies at takeoff, as well as new fan favorites from upcoming content. Kids will be able to express their love for all things Star Wars by wearing sneakers and slip-ons, with a more constructed variety of quality materials dawning bright, iconic, and familiar designs from the realm of Sith and Jedi. For those who prefer the dark side, select styles will feature light-up effects that illuminate every step.
“When it comes to iconic properties, there’s nothing in the entertainment world bigger than Star Wars,” said Michael Greenberg, president of Skechers. “For nearly 40 years, this franchise has spanned box office successes, animated TV shows, books, and video games to build a dedicated fan base. Skechers is the second largest footwear brand in the U.S., and for two decades our kids’ character footwear has been an important part of our strategy. Now Star Wars will further grow our presence in this space. We plan to do some really fun and unique things for these young fans of the saga and we can’t wait to play in this world.”
Star Wars and related properties are trademarks and/or copyrights, in the United States and other countries, of Lucasfilm Ltd. and/or its affiliates. & TM Lucasfilm Ltd.
In the Philippines, you can purchase your Star Wars pair at Skechers stores in Glorietta 2, TriNoma, Ayala Fairview Terraces, SM North EdsaThe Annex, SM Mall of Asia, Robinsons Galleria, Robinsons Place Manila, Gateway Mall, Lucky Chinatown, Market Market, Alabang Town Center, Festival Mall, SM Fairview, SM Dasmarinas, Paseo Sta. Rosa, Marquee Mall, SM Pampanga, SM Bacolod, SM Clark, Ayala Center Cebu, SM City Cebu, SM Davao, Centrio Mall, Cagayan de Oro, and LimKetKai Mall CDO. For Skechers updates, visit Facebook.com/SkechersPhilippines and follow @SkechersPH on Instagram.
