An unconference is a perfect storm of ideas, opinions, thoughts, and views all coming together at once in one concentrated place like a tornado.
Unconferences originated in Philadelphia in 2010, and recently gained serious momentum around the globe. The informal nature of unconferences create an environment that empowers attendees to explore their passion, by giving them a voice, and giving them control. Attendees nominate topics to be discussed, a committee will group together similar topics and then assign final topics to be discussed in each breakout session. Attendees are not tied to stay in just one session. Everyone is encouraged to move on to another breakout session of their choice at any time. This participant-driven structure makes unconferences so noteworthy — simply the kind of event you can’t miss.
The event lives and dies by the participation of its attendees. The breakout sessions at an unconference have no agenda until attendees create it. The range of topics is diverse; problems or issues to discuss, possible alliances, relationship building, or an attack plan. Attendees will together discover unexpected topics that are of great interest and importance.
The speakers line up for the Game of Marketing UnConference aims to inspire attendees and equip them to unleash innovative ideas for the breakout sessions on day 2. This open-space tenet of learning incorporated in this year’s conference organized by the Philippine Marketing Association, the same team that created Fifty Shades of Marketing is bound to reward the curiosity of its attendees and promises an exciting, flexible, and engaging experience.
Connect with similar minds at this forum of ideas at this year’s conference. “Game of Marketing”, the 1st Asian Marketing UnConference will be held on November 27 & 28 at the Sofitel Philippine Plaza, CCP Complex, Roxas Blvd Brgy. 76, Pasay City.
To learn more about Game of Marketing, visit https://www.facebook.com/GameOfMarketingPMA/ or contact Ms. Lira Ligero at 0977-7840532/0917-3087877 or e-mail her at lira@philippinemarketing.net.ph for inquiries.
This UnConference is supported by our Event partners’ Avanza, AQA, CAT PR, Dentsu Aegis Network, Vitalstrats, Knight/Minor Sponsor Carlo Rossi, Media Partners’ Viva, FOX, Sky Cable Corporation, Solar, Mellow 94.7, Philippine Daily Inquirer, Business World, Manila Bulletin, Philippine Star, Manila Times, Manila Standard, Manilastandard.net, WhenInManila.Com, Globaltronics, and MacGraphics Carranz.
