Throughout the year, a slew of parties are thrown in intense competition – flashy posters in the most outrageous places, extravagant sets and themes, and wild promotions among others. But college students and young professionals only anticipate that one night where they can truly feel at the top of the world – no inhibitions, just plain euphoria. The young at heart only yearn to be part of the one and only ADHOC, the biggest college party in the Metro, in a state of dominance accorded only the influential, in a state of ascendancy.
Experience the ADHOC supremacy as the UP Junior Marketing Association and Jack Daniel’s, Axe Apollo, El Hombre Tequila, and L’Oreal Professionel, together with Toska Vodka, Solmux, SM Youth, Slimmers World, El Hombre XO, PMX Lights and Sounds, PhilStar.com, Neozep, Onésimus, Manila Beer Light, Manila Beer, Medicol Advance, Moonleaf Tea Shop, Dialight and Diarichesse Gloss Treatments, 99.5 Play FM, 4th Wall, Enervon, and Coors bring you ADHOC: Ascendancy at the PICC Forum in Pasay on February 23.
           Expect big names such as MC Pao, DJ Jenil, DJ Jason Dewey, DJ Ace Ramos, and VDJ ChrisMyk, overflowing booze, a stunning laser lights show, and a phenomenal reveal, as this semester’s 20-strong ADHOC team is pulling out all the stops to top the record-breaking 6,000 attendees.
           As the biggest fundraiser of UP JMA, ADHOC is for the benefit of the organization’s beneficiaries: the Kids Integrated Development through Schooling (KIDS) Program, which subsidizes the education and allowance of 40 public school students, and the UP JMA Scholarship Fund, which puts through school five students of UP-Diliman.
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ADHOC 2013: Ascendancy from UP JMA ADHOC on Vimeo.
Tickets are available at the College of Business Administration in UP-Diliman, select partner organizations, and TicketWorld (891-9999). For more details, go to upjmaadhoc.com or facebook.com/upjmaadhoc.
ADHOC: Ascendancy is made possible in cooperation with WhenInManila.com, STATUS, Old Captain Rum, Circuit Magazine, Inquirer.net, Guestlist.ph, Folded & Hung, CK Shock: Street Edition, CHALK, 2nd Avenue, Aracama, and Monster Energy Drink. Also brought to you by The French Baker, Styles Entertainment’s Soiree Fridays at Republiq, Air Asia, JDX, .com, Eventsite Philippines, and Alva Photoplus.Â
 ADHOC: Ascendancy
